
Breaking the prototypical mold
What is an Internet Business Consultant?
Today's business relies on the web and mobile platforms to deliver content and value. The ideal Internet Business Consultant knows how to connect your technical systems with your clients both online and at point-of-presence, and creates recommendations for sustainable systems (architecture) to support all aspects of business including administration, customer relations, customer management, web and media presence, mobile connectivity and presence, content or value delivery systems, and infrastructure.
If you're a single producer you know that this description isn't over the top at all. This is actually a short list of the topics an entrepreneur manages. For small businesses and even larger companies it can be extremely challenging to create teamwork and motivate consistency on these fronts.
These boil down to about 6 main objectives that StarLogic's Internet Business Consultants handle:
- Scope: to evaluate current market position and product relevance
- Assessments: to evaluate the degree to which business operations support the item above
- Strategy: to recommend progressive strategies to support growth
- Architecture: to recommend system structure and produce better integrated systems
- Budgeting: to provide clear timeline staging and cost estimates for projects
- Usability: to advocate usability for all systems with clients and key personnel in mind
These are the key questions to ask:
Is my existing business and marketing model doing enough for my bottom line and my ROI?
Am I tripping over dollars to pick up pennies?
Will my business model work for me still after 3 years?
Is my company willing to invest small amounts now to produce market strategies and innovation?
Do I hope to gain qualitative or quantitative gains through innovating (or test marketing) in a stagnant market?
The surest way to create stagnation and lose business is to rely on formulas. There are acceptable formulas that get used all the time. Yet when your clients want to get to know you, are you going to give a canned response? Is there any one facet of your business that you'd repeat over and over again to the extent that you'd write it as an epitaph? If so, your business will soon be eligible for exactly that. A gravestone.
So let's be clear about the point:
Your business includes online strategies and marketing or advertising even if the majority of your revenue comes from a brick and mortar store.
Once we become familiar with your organization, there is more opportunity to deliver pointed strategy capitalizing on your strengths, while minimizing or even turning your weaker areas.
We are specialists capitalizing on our own top-down knowledge of systems and software development, and market savvy that is moving forward while others are waiting to get a clue.
Active developments in technology happening right here at StarLogic Systems, and investments in emergent business models have shaped our vision into the next 5 years of computing. Our mission is to be leaders in the globalization and economic force that the internet itself creates. The internet is literally changing every economic tier at the foundation of our society and it is crucially important to align your business with a team who will lead and sustain- and innovate- with an understanding of the deeper meaning of trends and currents in technology.
"I am often asked to deliver the plans I produce because businesses know that I can and would execute the strategy myself. It's a matter of aligning my vision and my technological expertise with your needs, and your specific business model."
Get a technologist on board
Consider this- what if your car required your understanding of mechanical engineering in order to fuel it? How would you value it if it couldn't get you from point A to B because of that?
No offense, but we at Starlogic see that many companies lack the understanding to properly value their tech providers and contractors. This works both ways- they may not get the value they need and overpay, but more often it's simply a matter of budgets applied in the wrong direction. This happens regardless of how good in business people are, and how savvy they are unless they're actual coders and developers like us. Our consulting will help you obtain strategies that produce results.
Stop wasting time and money
Bypass the desire to fallback on "comfortable" models of hiring employees and contractors, and subcontractors. This is the time for innovation and renovation of your systems. Don't just tack on another room in the house. Visit the architecture.
I see a lot of business models that are already obsolete. Sticking your head in the sand is hardly an answer. Consider exploring or even test alternate models. Draft plans to stabilize your system, integrate (don't just add-on) the spaces that define your system; and develop on that platform of stability.
Save money in the long run by earmarking a development strategy in the short run.
Drive your business but get an expert Navigator
You sense that you could be doing phenomenally more business on the bottom line...
This is really a question of internal operations. If there is $20K engine built for a car that only drives 75 on the freeways, when will there ever be the opportunity to see the performance at 150?
It takes an expert to understand subtle differences such as when a system isn't scaling well, versus when the system itself is perfectly fine but it isn't being utilized according to it's ability or real value.
Scale and "scalability" are cute buzz-words unless someone knows these things deeper than the jargon. Does a consultant typically understand how to scale back-end architecture? Have they written code for distributed systems? What about Mobile? This is where you come to find out the real insider's scoop on what you have, and how to get the most out of it.
We can put across plans to turn stagnant business into movin' and shakin' on the bottom line. Invest in your future today.
"It takes an expert to understand subtle differences such as when a system isn't scaling well, versus when the system itself is perfectly fine but it isn't being utilized according to it's ability or real value. It's even more important to recognize when it's time to extend that system, and when it's time to rebuild the foundation to allow new growth."
Integration is a worthwhile expenditure
Companies of all sizes and single producers such as entrepreneurs fall victim to "plugin-itis" all the time. "They said it works together, we just have to disable our legs, our eyes, and one third of our arms, or migrate to new servers. Sounds good."
The prescription for that isn't a better plugin- the medicine is integration. Integration might mean building a system with lesser scope which gets results and supports growth rather than implementing (and paying for) a formula-1 or indy racer engine whose real power sits idle.
Consulting with us puts you in the power seat to make educated decisions about your technology and content delivery systems.
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